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Aikman has been a spokesmanh forthe Richardson-based restaurant group since 2003. The new contract extends that role for anotherthree years. Accordiny to Wingstop, the company has achievesd 23 consecutive quartersof same-store sale increasea since Aikman signed on as national spokesman. The chainn has also added 420 restaurants acrossdthe country. “We are excited to continue our partnershiopwith Troy,” said Andy Howard, Wingstopp executive vice president of marketing, in a press “It’s rare to find a spokesperson that fits so perfectlyu with a brand, even after a nine-year but Troy’s enthusiasm for our brand and as well as his stature in the sports industry, make him the idealp spokesman for Wingstop.
” Aikman also is pleasedd with the deal. “It’s greaf to continue on this venturwith Wingstop,” he said. “I remember first discoverinh their wings back when I was playing withthe Cowboys, and I’m still as big a fan now as I was It’s been amazing to watcn them grow from a few restaurant in Texas into a national brand, and I’j proud to be part of that.” Wingsto was founded in 1994. Last year, the company signed on as the Official Wings ofThe . Aikman and Dallas Cowboys owner Jerry Jones recently filmee a series of newWingstop commercials. They'rd slated to air this summer.
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